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Sawab.

Privacy Policy

Last updated: September 2026

Sawab, operated by Adam Ayyate ("we," "us," "our"), provides a digital loyalty card platform for businesses in Morocco. This policy explains what personal data we collect, why, and how it's protected, in accordance with Morocco's Law 09-08 on the protection of individuals with regard to the processing of personal data.

What we collect

From merchants (businesses using Sawab): your name, email, phone number, and business information, collected when you create an account.

From customers (people who join a merchant's loyalty program): your name and a unique identifier tied to your digital loyalty card. We do not collect your phone number or email unless you choose to provide one directly to the merchant.

Automatically: basic technical information (IP address, browser type) collected for security and to keep the service running reliably.

Why we collect it

  • To create and operate your digital loyalty card (Apple Wallet or Google Wallet pass)
  • To let a merchant track stamps, rewards, and visit history for their own customers
  • To send you updates about your loyalty card (such as stamp counts) directly through Apple Wallet or Google Wallet
  • To keep the service secure and diagnose technical problems

Who we share it with

We use the following services to operate Sawab, each of which processes limited data as part of that role:

  • Supabase — stores our database (customer records, stamp history)
  • Clerk — manages merchant account sign-in
  • Render — hosts the application (servers located in Frankfurt, Germany)
  • Sentry — helps us detect and fix technical errors
  • Apple and Google — deliver and update your digital wallet pass; your name may be visible to these companies as part of issuing your pass

We do not sell your data to anyone, and we do not use it for advertising.

How long we keep it

Currently, your data is kept for as long as your loyalty card record exists with a merchant, or until the merchant removes you as a customer. We do not yet have an automated process to delete inactive customer records after a fixed period — this is something we are working to add.

Your rights

Under Law 09-08, you have the right to access, correct, or request deletion of your personal data. Today, this is handled by contacting the merchant you're enrolled with directly, or by contacting us at contact@sawab.ma — we will assist with removing your data from our systems.

Changes to this policy

We may update this policy as Sawab's features change. We'll update the "Last updated" date above when we do.

Contact

Questions about this policy or your data: contact@sawab.ma

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